Rival Labs
rivallabs.com
86
threat
Confidence
92%
Horizon
Now
Ad hook
Price-slash montage · soft CTA
Counter-angle
Lead with fabric proof, not discount
Dopa has been discontinued. The code is now open source.View on GitHubPre-spend creative intelligence
Pre-spend creative intelligence
for marketing teams
Upload an ad, predict its average click-through rate, and inspect the cortical response modeled by TRIBE v2.
A new species of campaign tool. Purpose-built for marketing teams with AI workflows at its core, Dopa predicts average CTR from modeled cortical response — then puts the evidence in context.
FIG 0.2
Cortical response7.2s peak
TRIBE v2 brain
Meta’s neural encoder predicts an average-subject cortical response to your ad’s video frames.
FIG 0.3
dopa-modelCTR
2.84%
Predicted average click-through
Hook
↑
Product
↑
CTA
→
Metric prediction
dopa-model maps those cortical features to one predicted average click-through rate.
FIG 0.4
Workspace
BusinessImported
Competitors3 tracked
KeywordsIntent
Google AdsLive
Campaign context
Keep products, AI-assisted competitor research, keyword ideas, and Google Ads ops in one workspace.
1.0Business
Extract brand intent and audience personas in 30 seconds
Paste your website — Dopa auto-imports brand highlights, target audience, voice, and price positioning so every score starts from the right brief.
Import fromhttps://northstar.exampleAuto-imported
NFrom website
Northstar Apparel
northstar.example · DTC apparel
Target audience
25–40 urban professionals who buy elevated basics and respond to founder-led UGC.
Brand voice
ConfidentWarmMinimalPlayful
Price positioning
ValueMid-marketPremium
Brand defaults
Industry · ApparelGoal · ProspectingTone · ConfidentRange · $48–$120
1.1Website import+1.2Audience personas+1.3Voice chips+1.4Price positioning+
2.0Competitors
Monitor competitor ad angles and creative hooks
Watchlist cards with hook teardowns, threat scores, and counter-positioning angles — evidence before you react.
Atlas Wear
atlaswear.co
71
threat
Confidence
78%
Horizon
6 mo
Ad hook
Founder unbox · 6s punch-in
Counter-angle
Match pace; own the tactile close-up
Cove Supply
covesupply.com
58
threat
Confidence
64%
Horizon
12 mo
Ad hook
Lifestyle montage · muted VO
Counter-angle
Counter with sharper product focus
2.1Watchlist+2.2Hook teardown+2.3Threat scores+2.4Counter-angles+
3.0Products
Organize product offers and visual creative hooks
Active offer cards that link value props, price points, and visual storyboard hooks in one catalog.
ProductPriceCategoryHooks
Summit Tee
Heavyweight cotton · boxy fit
$58
Apparel
Fabric close-upFit flipStreet cutaway
Trail Overshirt
Waxed canvas · seasonless layer
$128
Outerwear
Weather testLayer stackDetail macro
Core Sock 3-Pack
Merino blend · everyday rotation
$32
Accessories
Unpack ASMRColor gridWear day 7
3.1Offer catalog+3.2Value props+3.3Price points+3.4Storyboard hooks+
4.0Keywords
Align visual creatives with high-intent audience queries
A search intent matrix that matches buyer queries with predicted ad CTR — so hooks and headlines share the same language.
BrandProductScope · Summit Tee
| Query | Volume | CPC | Pred. CTR |
|---|---|---|---|
| heavyweight tee men | 14.8k | $1.40 | 3.1% |
| boxy fit t-shirt | 9.2k | $1.15 | 2.8% |
| organic cotton basics | 6.4k | $0.95 | 2.4% |
| premium everyday tee | 4.1k | $1.70 | 3.4% |
| founder brand apparel | 2.7k | $1.25 | 2.9% |
4.1Intent matrix+4.2Buyer queries+4.3Predicted CTR+4.4Headline align+
5.0Brain
Predict CTR from human fMRI cortical visual response
Frame-by-frame cortical heatmap timeline, parcel activation preview, and dopa-model CTR scorecard — the core review surface.
5.1Cortical heatmap+5.2fMRI visual encoding+5.3Hemodynamic lag+5.4Predicted CTR+
6.0Google Ads
Automate campaign deployment and closed-loop auto-pause
Live Ads sync, predicted vs live CTR comparison, and auto-pause rule alerts — close the loop after you ship.
ConnectedGoogle Ads · Northstar · last sync 2m ago
Spend
$12.4k
Conversions
384
ROAS
3.2x
Live CTR
2.61%
Summer Drop · Prospecting
Pred. 2.84%vsLive 2.61%
Auto-pause rule
Soft-CTA variant trails predicted CTR by >15% over 48h — queued for pause review.
6.1Ads sync+6.2Pred vs live+6.3Auto-pause+6.4ROAS board+
Built for evidence-led creative review
Pre-spend review
Use a model estimate and cortical playback as additional evidence before committing campaign budget.
Campaign context
Keep business profiles, products, keyword ideas, and competitor research organized by workspace.
Closed-loop ops
Compare predicted vs live CTR and review auto-pause alerts without leaving the same workspace.
Predictions are estimates for review, not guarantees of live campaign performance.
Dopa is discontinued.
The code is open source.
We are no longer actively developing Dopa. The full source is available on GitHub for anyone who wants to read it, run it, or build on it.